indiagold tech & product — Technology | Product | Growth
All about App optimization, Growth Engineering, Mobile Marketing & Data Analytics
Deepak Abbot
I write about Growth, Product & Analytics | Currently at indiagold | Earlier Product @Paytm
Latest Posts
Why WhatsApp’s UPI Never Took Off
– How to Compete in a Saturated UPI Market –
India’s Gold Story (Chapter 3): How much gold in India
I covered the gold loan market in my Chapter 1 & 2 (links in comments) but lot of people asked how can the market be so big. Do we have so…
India’s Gold Story (Chapter 2): Kerala and its love for GOLD!!!
On the occasion of Onam, I have put together some fascinating facts about Kerala:
India’s Gold Story (Chapter 1): The Market Size & its YoY growth
We keep hearing about India’s love for gold. Data reflects that clearly. Indian households own gold worth ₹8,00,00,00,00,00,000 (80 lakhs…
Behind the scenes: Why NPCI reversed its flawed decision to curb the UPI growth
Original published by me at…
India’s 100 Unicorns: Ranked by Revenue, Losses, Current Valuation, Revenue Multiple (Updated for…
Update: Jan 2023 — I am adding a new table based on FY22 numbers
An Uber for Asset Backed Loans- is the future of secured lending branchless?
In today’s technologically advanced world, lending has reduced the intricacies of a time-consuming process from days to minutes.
How to calculate Life Time Value (LTV) of your customers correctly
Life time value (LTV) of customers is one of the key metric measured by startups to offset a heavy one time customer acquisition cost. In…
Why can’t we make revenue generating apps? India contributes less than 1% of global in-app revenues
India is world’s no.1 in app downloads on Android with 23bn downloads in 2021, almost 2.5x of USA. This make Google Play Store one of the…
BNPL vs Credit Cards
The hottest debate in fintech for emerging & established markets currently is between the rise of BNPL as a competitor to Credit Cards in…
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